Membership Benefits

As a member of IVSA, you can benefit from:

The expertise and wisdom of industry veterans and trailblazers who make up the Board of Directors and Advisory Boards.

A network and B2B community responsible for addressing industry-wide concerns and communicating with various groups, including Liquor & Hospitality Industry organizations, Provincial Government leaders and advisors, Liquor Boards, Liquor Licensing, and industry members.

A collaborative voice with Government Policy makers.

Participation at IVSA Buyer Tasting Salons.

3rd-party Liability "tasting" Insurance - IVSA members can access 3rd-party liability tasting insurance at a favourable annual rate.

New for 2026

Last Call Analytics (LCA)

Sales data analytics and visualization platform purpose-built for the beverage alcohol industry.

Through this partnership, IVSA members will have access to exclusive pricing and discounts.

Services include:

  • Sales and portfolio performance insights

  • Category and SKU-level trend analysis

  • Market visibility across regions and channels

  • Tools built specifically for beverage alcohol agents

Read more (pdf)

Book your demo.